Monday, April 26, 2010

The Uniform Project

http://vimeo.com/uniformproject
When I found out about Sheena Matheiken’s Uniform Project, I was astounded. She decided to wear the exact same dress for an entire year, mixing in only thrifted or donated accessories, in order to raise money for the Akanksha Foundation for less fortunate children. One dress. 365 days. I can’t wear the same thing twice in a row and this girl was going to do it for a whole year! I wondered how in the world would she creatively find new and different outfits for 365 days based on one dress? But she did it, and did it well. Sheena even edited together a little video to show off her style choices throughout the entire year. I promise, you’ll be more than impressed. With a basic black dress, Sheena invented an entire collection of characters—honoring The King of Pop, certain holidays, and the seasons with her style choices while sticking to that same black dress. This girl not only has more style and creative juices than a ton of people, but more importantly, Sheena raised $74,522 for her efforts, meaning that 207 children now have the chance to go to school! There are a few days left—the entire project culminates on May 1—so if you’re inspired make sure to donate.

The Uniform Project (on Daily Candy) from The Uniform Project on Vimeo.



Uniform Project Picture Book from The Uniform Project on Vimeo.

No comments:

Post a Comment

Twitter

Twitter